FLOUZ to you.
OUR BRAND PHILOSOPHY
HARMONY & PEACE
Wa / Nagomi
Our core theme: The 和 "Wa" Taste.
At FLOUZ, we aim to express an authentic idea of "Harmony" and "Peace" in Japanese culture in everyday scenes. Through unique, handmade bags & apparel, we hope to share this concept with the world.
FLOW
Ryu / Nagare
The flow of time, people, objects & trends. Everything has a "flow".
As a brand, we desire to maintain everlasting value in our items, in this flow that never stops.
Like the river flowing to the sea, FLOUZ will always stay connected and be there with you in your daily life.
Like small streams flowing into one large river.
FLOUZ believes the "harmony" (Wa) of people’s small stories will lead to a valuable single "peaceful" (Nagomi) relationship.
Brand history
Established in 2015
FLOUZ is a brand born in Hong Kong, under Prime Developments Company, specialising as an OEM for bags & apparel stores across Japan. With over 20 years of industry experience, our strong manufacturing framework and supplier connections have shaped our business today.
Our Founder
Daisuke Fujita
- From Kyoto, Japan
- Graduated from Kyoto Sangyo University
- Bachelor of Business Administration
- Business Owner in Hong Kong since 2002
“”
My passion is to express the wonder of the traditional Japanese culture in which I was born and raised, and give form to it under FLOUZ. With people starting to have a strong interest in Japanese culture, we aim to transmit the soul of Japan, ‘wa’ – the spirit of harmony – from the international hub city of Hong Kong to the world.
Quality
FLOUZ follows Japanese quality standards. Our craftsmanship focuses on the authentic features of each material, being extra careful with every step of production. Every item is filled with this thought.
Call for Collaborations
Like separate streams flowing into one big river. FLOUZ constantly aims to create new value by connecting different ideas with our main concept of "Wa" in Japanese culture. Feel free to contact us, regardless of industry or category.